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Quantitative Research Methods For Communication


Author :
language : en
Publisher: Oxford University Press, USA
Release Date : 2008


PDF Download Quantitative Research Methods For Communication Books For free written by and has been published by Oxford University Press, USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Computers categories.


Conducting research can be one of the most fascinating--and intimidating--tasks for students and scholars. A relevant and accessible guide to quantitative research, Quantitative Research Methods for Communication: A Hands-On Approach offers an innovative and insightful look at this complex subject. Drawing on their extensive research and teaching experience in the field of communication, authors Jason S. Wrench, Candice Thomas-Maddox, Virginia Peck Richmond, and James C. McCroskey have compiled their diverse, acclaimed work into one comprehensive volume. In clear, straightforward language, the authors encourage students to take an active, hands-on role in the learning process, giving them the tools they need to locate, conduct, collect, and present their research. Students are not only introduced to new skills, but they also have the opportunity to immediately apply these skills in research scenarios. Beginning with a brief history of social science research, the text incorporates the following resources: * An introduction to the fundamentals of communication research, from library skills to basic mathematical concepts * An examination of the three most common techniques used in communication research: survey, content analysis, and experiment * A sophisticated analysis of sampling and hypothesis testing * A step-by-step introduction to statistical tools * Guided research assignments based on actual data-driven research questions * In-depth analyses of articles that feature statistical tests * A guide to presenting research findings, from delivering research papers at conferences to submitting original research for publication The text integrates rich pedagogical features throughout, including chapter objectives, case studies, data sheets, and lists of key terms. The accompanying CD-ROM offers many helpful tools, including ten articles originally published by the Eastern Communication Association and a Student Workbook. An invaluable resource for gathering and processing information in the twenty-first century, Quantitative Research Methods for Communication equips students with the skills--and confidence--to produce their own cutting-edge research.

Quantitative Research Methods For Communication


Author : Jason S. Wrench
language : en
Publisher:
Release Date : 2015-11


PDF Download Quantitative Research Methods For Communication Books For free written by Jason S. Wrench and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-11 with categories.


Quantitative Research Methods for Communication: A Hands-On Approach, Third Edition, is a comprehensive and engaging guide to quantitative research. Drawing on their extensive research and teaching experience, the authors encourage students to take an active, hands-on role in the learning process. After giving students the tools they need to locate, conduct, collect, and present their research, the text provides them with the opportunity to immediately apply these skills in research scenarios.

Communicating The Impact Of Communication For Development


Author : Nobuya Inagaki
language : en
Publisher: World Bank Publications
Release Date : 2007


PDF Download Communicating The Impact Of Communication For Development Books For free written by Nobuya Inagaki and has been published by World Bank Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Business & Economics categories.


This book addresses the issue of the impact of development communication in a number of development projects and programs.

Mobile Communication In Everyday Life


Author : Joachim R. Höflich
language : en
Publisher: Frank & Timme GmbH
Release Date : 2006


PDF Download Mobile Communication In Everyday Life Books For free written by Joachim R. Höflich and has been published by Frank & Timme GmbH this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with Cell phones categories.




Media And Communication Research Methods


Author : Anders Hansen
language : en
Publisher: Macmillan International Higher Education
Release Date : 2013


PDF Download Media And Communication Research Methods Books For free written by Anders Hansen and has been published by Macmillan International Higher Education this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013 with Communication categories.


"Media and Communication Research Methods provides a clear and authoritative introduction to qualitative and quantitative methods for studying media and communication. Written by two highly experienced researchers, the book draws on a wide range of media and communication research to introduce students to the relative strengths of the different research approaches. Beginning with an overview of the changing contexts and trends in media and communication research approaches, the book demystifies 'research' and the 'research process' by offering practical and accessible guidance on how to design, plan and carry out successful research projects in media and communication. Featuring international case studies and a student-friendly glossary, the book provides guidance on how to ask the 'right' research questions and select the 'right' research method. Media and Communication Research Methods is an indispensible text for all students of media and communication studies, particularly those undertaking their own research projects or taking modules in research methods."--Publisher's website.

An Integrated Approach To Communication Theory And Research


Author : Don W. Stacks
language : en
Publisher: Routledge
Release Date : 2014-04-08


PDF Download An Integrated Approach To Communication Theory And Research Books For free written by Don W. Stacks and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-04-08 with Language Arts & Disciplines categories.


This volume provides an overview of communication study, offering theoretical coverage of the broad scope of communication study as well as integrating theory with research. To explicate the integration process, the chapter contributors -- experts in their respective areas -- offer samples in the form of hypothetical studies, published studies, or unpublished research, showing how theory and research are integrated in their particular fields. The book will appeal to graduate students and faculty members who want a thorough overview of not only the field, but also sample research stemming from its various component parts.

Research Methods In Health Communication


Author : Bryan B. Whaley
language : en
Publisher: Routledge
Release Date : 2014-07-11


PDF Download Research Methods In Health Communication Books For free written by Bryan B. Whaley and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-07-11 with Language Arts & Disciplines categories.


This volume provides an essential roster of primary research methods as they apply to health communication inquiry. Editor Bryan B. Whaley brings together key health communication researchers to write about their primary methodological areas. Their chapters offer guidance and insights for a variety of approaches to answering research questions. The methods included here cover: Exploration and Description: interview/focus groups, case study, ethnography, and surveys; Examining Messages and Interpersonal Exchanges: narrative analysis, conversational analysis, analyzing physician-patient interactions, social network analysis, and content analysis; Causal Explication: experimental research, meta-analysis, and meta-synthesis; and Cultural, Population, and Critical Concerns: rhetorical methods and criticism, and methodological issues when investigating stigmatized populations, and groups with health disparities. Chapters cite or use examples from allied health areas -- nursing, public health, sociology, medicine -- to demonstrate the breadth of health communication studies. This work highlights the importance of methodology in health communication research in multiple contexts. Developed to provide a fundamental reference for investigating health communication, this volume will serve as an invaluable tool for researchers and students across the social science and health disciplines.