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Content Analysis


Author : Klaus Krippendorff
language : en
Publisher: Sage Publications, Inc
Release Date : 1980-09-01


PDF Download Content Analysis Books For free written by Klaus Krippendorff and has been published by Sage Publications, Inc this book supported file pdf, txt, epub, kindle and other format this book has been release on 1980-09-01 with Language Arts & Disciplines categories.


History; Conceptual foundations; Uses and kinds of inference; The logic of content analysis designs; Unitizing; Sampling; Recording; Data languages; Constructs for inference; Analytical techniques; The use of computers; Reliability; Validity; A practical guide.

Advancing Research Methodology In The African Context


Author : David B. Zoogah
language : en
Publisher: Emerald Group Publishing
Release Date : 2014-12-03


PDF Download Advancing Research Methodology In The African Context Books For free written by David B. Zoogah and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-12-03 with Business & Economics categories.


This volume of Research Methodology in Strategy and Management reflects a diversity of Africa-born authors in the mainland and diaspora, as well as non-Africans whose research focus on Africa, it offers high impact research that makes a major contribution in advancing management education and knowledge in Africa.

Symposium Proceedings Xvi International Symposium Symorg 2018


Author : Nevenka Žarkić-Joksimović
language : en
Publisher: University of Belgrade, Faculty of Organizational Sciences
Release Date : 2018-06-12


PDF Download Symposium Proceedings Xvi International Symposium Symorg 2018 Books For free written by Nevenka Žarkić-Joksimović and has been published by University of Belgrade, Faculty of Organizational Sciences this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-06-12 with Business & Economics categories.




Forecasting The Competencies That Define Best In Class B2b Marketers A Future Oriented Competency Model Based On The Cp Delphi Hybrid Framework


Author : Allen Stines
language : en
Publisher: CompetencyPlexus Research
Release Date : 2011-12-30


PDF Download Forecasting The Competencies That Define Best In Class B2b Marketers A Future Oriented Competency Model Based On The Cp Delphi Hybrid Framework Books For free written by Allen Stines and has been published by CompetencyPlexus Research this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-12-30 with categories.


This technical report describes a future-oriented approach to synthesize competency "ecosystems" and develop competency models using the Cp Delphi-hybrid framework. The goal was to design a framework that could provide a glimpse of the competencies that will define best-in-class performance 5 to 10 years into the future. The approach would take into consideration external factors such as the anticipated evolution of a discipline, anticipated future practices being brought upon by new technologies, and other trends. In the particular study that is described in this report, these insights were captured from the perspectives of both top practitioners in the field and top faculty members who conduct research and educate the next era of practitioners. This report takes you deep into the intricacies of the process and describes in detail the methodology and the tools that were used to synthesize the competency model and distill its components. The report is technical and requires a basic understanding of statistics to fully comprehend the analysis component of the study. For more information and downloadable content, please visit: www.B2Bcompetencies.com. First, the study sought to generate and critically analyze a concise, systematic and rigorous multi-method approach to future-oriented competency/capability modeling. The next phase of the study entailed using this hybrid methodology to forecast a model that profiles exemplary B2B marketing using a prospective naturalistic inquiry methodology. Agreement within the groups was measured for each competency in order to assess levels of consensus, differences within the groups were measured to identify controversial competencies, and inter-rater reliability was measured to assess the consistency of the ratings. Competencies were clustered in order of importance and a "competency kernel" was identified. The Delphi expert panelists represented three continents and a wide range of knowledge domains within the broader B2B marketing field. The design of the competency model entailed three main steps: construction, de-construction, and reconstruction. In the construction phase, 153 competencies were identified, arranged into 17 functional clusters, and rated. Using the quantitative data, the model was deconstructed and its various parts examined. It was later reconstructed based on the results of the analysis. Since a large number of competencies were identified, the data were analyzed and broken down into a series of perspectives with more manageable chunks of data.- Perspective A, the "Emergent Systems Model" [ESM], was very pragmatic and depicted the analysis from the lens of a practitioner. It also included anecdotes from panelists who wanted to further reinforce or illustrate their unique point of view. - Perspective B, the "Emergent Model" [EM], offered a view of the model from the lens of a quantitative researcher. It was based on the ratings that were collected during the last two Delphic iterations. This view depicted the model from a more rigid aspect, constructed strictly from the quantitative data.- Perspective C, the "Emergent Functional Model" [EFM], looked at the data from the lens of an educator. This last view of the model aimed to segregate knowledge domains within business marketing and start a discussion on some of the epistemological implications of the results of the study. The EFM and the ESM blur the line between individual and organizational competencies. Future-oriented competency/capability models can be a potent enabler in the planning of business transformation efforts, whether the change stems from external forces (such as the markets or industry) or is being catalyzed from within the organization. Future-oriented competency ecosystems can provide the linchpin that connects the human capital components of a business transformation effort to the strategic, operational, and technological components of the change.

Knowledge Management Organizational Memory And Transfer Behavior Global Approaches And Advancements


Author : Jennex, Murray E.
language : en
Publisher: IGI Global
Release Date : 2008-12-31


PDF Download Knowledge Management Organizational Memory And Transfer Behavior Global Approaches And Advancements Books For free written by Jennex, Murray E. and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-12-31 with Business & Economics categories.


"This book captures an in-depth knowledge base on the most current and useful concepts, applications, and processes relevant to the successful management of knowledge assets"--Provided by publisher.

Media Representations Of Footballers Wives


Author : J. Bullen
language : en
Publisher: Springer
Release Date : 2014-08-06


PDF Download Media Representations Of Footballers Wives Books For free written by J. Bullen and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-08-06 with Social Science categories.


Representing a detailed analysis of footballers' wives and their role in contemporary British culture, this books explores how the generic and stereotypical 'Wag' has been created by newspaper and magazine coverage, auto/biographies and influential television programmes.

Public Relations Research


Author : E. W. Brody
language : en
Publisher: Praeger Publishers
Release Date : 1989


PDF Download Public Relations Research Books For free written by E. W. Brody and has been published by Praeger Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 1989 with Business & Economics categories.


Designed to meet the needs of both the public relations education and public relations practitioner communities, this comprehensive text explores the types of research most used in public relations practice. The first introductory-level volume to treat the subject in depth, "Public Relations Research" provides a theoretical framework for reader application, defines the knowledge necessary for public relations research, elaborates upon informal and formal research methods, and describes the techniques involved and provides models for subsequent use. Following an introductory chapter that redefines the nature and role of public relations research, the book is divided into two major sections. The first deals with informal research methods and covers research foundations, environmental monitoring, informal research, secondary research, and the use of computers in research. In Part Two the authors describe formal research methods, addressing issues such as intermediate research considerations, the use of survey questionnaires, data and content analysis, reporting survey results, and quasi-quantitative procedures. Ideal as an undergraduate and graduate level text in public relations, this volume will also be an indispensable guide to research practice for entry-and-junior-level public relations specialists.